The Platform
Not the simplest choice. The right choice for businesses solving serious B2B, multi-channel, and mid-market ecommerce challenges where flexibility and zero transaction fees matter more than simplicity.
0%
600+
100%
8
BigCommerce charges no transaction fees on any plan, regardless of payment gateway. Shopify charges 0.5–2% on non-Shopify Payments transactions. At high volumes, that math changes everything.
Over 600 API endpoints for total commerce control. Storefront API, Management API, GraphQL, Webhooks, and Checkout SDK, the deepest API surface of any SaaS ecommerce platform.
Built headless-native from the core. Total frontend freedom with BigCommerce handling the commerce engine while you build the experience in any framework, Next.js, React, Vue, or Gatsby.
Eight core disciplines our team delivers: Stencil themes, headless commerce, B2B wholesale, multi-storefront, API integrations, checkout customization, platform migrations, and enterprise builds.
Deep Expertise
Not template implementations. Production-tested expertise from mid-market and enterprise commerce deployments where B2B, headless, and multi-channel are table stakes.
Custom Stencil themes from design spec. Handlebars templating, SCSS architecture, and modular components built for your brand, not off-the-shelf templates with limited flexibility.
BigCommerce as the commerce backend powering custom frontends. Next.js, Gatsby, and React implementations fully decoupled from the theme layer. Total design freedom.
Wholesale storefronts with customer-specific pricing, tiered accounts, bulk ordering, requisition workflows, and approval systems. Native BigCommerce B2B, not workarounds.
Multiple storefronts from a single BigCommerce backend. Separate catalogs, pricing, promotions, and fulfillment rules for different markets, brands, or sales channels.
Custom BigCommerce apps and API-driven integrations. ERP connectors, inventory sync, order management, CRM, and third-party platform integrations built for production.
Custom checkout experiences, payment gateway integrations, subscription flows, and conversion optimization. BigCommerce checkout engineered for higher AOV and lower abandonment.
Magento, Shopify, WooCommerce, and custom platforms migrated to BigCommerce. Data mapping, SEO preservation, and zero-downtime migration planning for every transition.
High-volume catalogs, complex taxonomies, advanced fulfillment logic, and multi-region deployments. BigCommerce enterprise architecture built and optimized for scale.
Under the Hood
Three areas where BigCommerce projects demand the deepest technical expertise, and where our team consistently delivers.
Project Types
BigCommerce shines in B2B, multi-channel, and headless scenarios. These are the store types where we have the deepest delivery experience and the strongest results.
Dedicated wholesale storefronts with customer-specific pricing, tiered accounts, bulk ordering, requisition workflows, and separate catalogs from retail operations.
Multiple brands or markets managed from a single BigCommerce backend. Separate catalogs, pricing, and promotions with unified inventory and fulfillment across every storefront.
BigCommerce as the commerce engine with Next.js, Gatsby, or React frontends. Complete design freedom, faster page loads, and independent frontend deployment cycles.
High-volume direct-to-consumer stores with complex catalog taxonomies, advanced promotions, custom checkout flows, and enterprise-grade performance requirements.
Connecting BigCommerce to Amazon, eBay, Google Shopping, Facebook, and Instagram. Centralized inventory with orders flowing from every channel into one fulfillment system.
Subscription boxes, recurring orders, membership programs, and auto-replenishment models built on BigCommerce with custom billing logic and customer self-service portals.
Migration
Outgrowing your current platform. Tired of transaction fees. Need B2B that actually works. We handle the full migration, products, customers, orders, and SEO preservation.
Expensive to maintain, complex upgrades, and escalating hosting costs. We migrate the full catalog, customer data, order history, and custom fields to BigCommerce, with SEO preservation through 301 redirects and URL mapping.
Outgrowing self-hosted infrastructure. Performance issues at scale. Plugin conflicts. We move products, customers, reviews, and orders to managed SaaS with automated migration scripts and multiple dry runs.
Need more B2B flexibility. Tired of transaction fees on third-party gateways. Hitting customization limits. We handle the data migration, storefront rebuild, and channel reconfiguration without downtime.
Proprietary systems at end-of-life. We reverse-engineer the data model, build custom extraction scripts, map everything to BigCommerce architecture, and plan zero-downtime cutovers.
We audit the existing store, products, variants, customer data, order history, custom fields, and integrations. Map everything to BigCommerce architecture. Identify gaps and plan workarounds before any data moves.
Automated migration scripts for products, customers, orders, and reviews. Custom field mapping. Image migration. URL redirect mapping for SEO preservation. Multiple dry runs in staging before the final cutover.
Storefronts, payment gateways, shipping rules, tax configuration, and channel integrations all configured and tested. Zero-downtime cutover with post-launch monitoring and support.
The Process
BigCommerce projects involve more than building a storefront. Channel strategy, B2B configuration, and integration architecture are all part of the process.
We review the existing store, catalog structure, integrations, and business requirements. Define the channel strategy, B2B needs, and headless architecture decisions upfront.
Catalog taxonomy, customer groups, pricing tiers, channel configuration, and multi-storefront setup. The commerce architecture is designed before any code is written.
Stencil theme from design spec, or headless frontend in Next.js or React. Custom components, responsive layouts, and conversion-optimized checkout flow implementation.
ERP connectors, payment gateways, shipping rules, tax automation, marketplace channels, and third-party app integrations. Every data flow tested end-to-end.
Load testing, checkout flow testing, payment verification, mobile optimization, and SEO audit. The store is stress-tested before any real customer sees it.
DNS cutover, redirect mapping, channel activation, and post-launch monitoring. Marketplace feeds go live. B2B portals open. You start selling from day one.
Platform Fit
Sometimes it is. Sometimes it is not. We will tell you the truth either way, and recommend the platform that genuinely fits your business requirements.
B2B and Wholesale. Customer-specific pricing, tiered accounts, requisition workflows, and wholesale portals are native to the platform. Not third-party add-ons.
Multi-Storefront Operations. Multiple brands, markets, or channels managed from a single backend with unified inventory, separate catalogs, and independent pricing.
Headless Commerce. API-first architecture with 600+ endpoints means total frontend freedom. Build custom experiences in Next.js, React, or any framework.
High-Volume Merchants. Zero transaction fees on any plan. At scale, this saves thousands per month compared to Shopify’s transaction fee model.
Complex Integrations. ERP, CRM, PIM, and warehouse management systems connected through robust APIs and webhooks with full data control.
Simple DTC Store. A basic storefront with a small catalog. Shopify’s simplicity and app ecosystem make it the faster choice for straightforward retail.
Content-First Ecommerce. If the business is primarily content and SEO with a secondary store, WooCommerce on WordPress offers deeper content management tools.
Maximum App Ecosystem. If the project relies heavily on third-party apps, Shopify’s 8,000+ app marketplace is significantly larger than BigCommerce’s ecosystem.
Extreme Budget Constraints. BigCommerce pricing reflects enterprise features. For very basic storefronts, simpler platforms offer lower entry points.
The Decision
Both are SaaS. Both host your store. But they serve different needs. Shopify is the default recommendation for DTC. BigCommerce is the answer when you need more flexibility, B2B capabilities, and zero transaction fees.
| BigCommerce | Shopify | |
|---|---|---|
| Transaction Fees | Zero transaction fees on every plan, regardless of payment gateway. At $1M+ in annual volume, that is $5,000–$20,000 saved, every year, kept in the business. | 0.5–2% fee on all non-Shopify Payments transactions. Eliminable only by using Shopify’s proprietary gateway. |
| B2B Capabilities | Customer groups, tiered pricing, requisition workflows, and wholesale portals are built natively into the platform. The B2B Edition adds quote management, purchase orders, and company account hierarchies. | B2B requires Plus pricing and a separate B2B add-on. Core wholesale features are not included by default on any standard plan. |
| Multi-Storefront | Run multiple brands, markets, or channels from a single backend, separate catalogs, pricing, and promotions with unified inventory and fulfillment across every storefront. | Each brand or market requires a separate Shopify store, even on Plus. Inventory and orders managed independently per store. |
| App Ecosystem | 600+ API endpoints for custom integrations and API-first architecture. Build exactly what the business needs, no marketplace dependency, no app bloat. | 8,000+ apps for rapid feature extension. The largest ecommerce app marketplace, best when pre-built solutions are sufficient. |
In Practice
BigCommerce is built for complexity. Here is how three businesses put it to work.
The problem: An industrial equipment supplier sold direct to consumers through their website and to contractors through phone orders and faxed purchase orders. Their B2B customers wanted online ordering with company accounts, purchase approval workflows, and net-30 terms, without losing the consumer storefront.
What we built: BigCommerce with separate B2B and B2C storefronts on a single backend. Company accounts with buyer roles and approval hierarchies. Custom pricing lists per account. Purchase order payment integration with automated credit checks. Quote-to-order workflow for high-value equipment.
The outcome: B2B online orders increased 340% in the first quarter. Average order processing time dropped from 2 hours to 12 minutes. The sales team shifted from order entry to relationship management. Consumer and B2B catalogs shared a single inventory source.
The problem: A holding company owned four retail brands, each on a different eCommerce platform. Inventory lived in a warehouse management system that none of the platforms integrated with natively. Each brand had separate analytics, separate checkout flows, and separate fulfillment processes.
What we built: BigCommerce multi-storefront setup, four brand-specific storefronts running on one BigCommerce instance. Shared product catalog with brand-specific visibility controls. Single warehouse integration via BigCommerce’s API. Unified reporting dashboard pulling from all four storefronts.
The outcome: Platform costs reduced 60% by consolidating four subscriptions into one. Inventory sync errors eliminated. The operations team managed all four brands from a single admin interface. Cross-brand promotions became possible for the first time.
The problem: A premium home goods brand needed a highly interactive, content-rich shopping experience that standard BigCommerce themes could not deliver. Product pages needed 360-degree views, room visualizers, and editorial content woven between products. Their design team had already created the experience in Figma.
What we built: Headless BigCommerce with a Vue.js frontend. BigCommerce handled catalog, cart, checkout, and order management. The Vue.js frontend delivered the design team’s vision, interactive product explorers, editorial storytelling layouts, and smooth page transitions that felt like a native app.
The outcome: Time on site increased 45%. Bounce rate dropped from 62% to 38%. The editorial content team published product stories independently while the commerce engine ran behind the scenes. Page speed scored 94 on Lighthouse despite the rich interactive experience.
Tell us about your BigCommerce requirements. Scope estimate and timeline within 48 hours, no commitment, no sales pitch.
FAQ.
Stencil themes live within BigCommerce and connect directly to the platform’s theme engine using Handlebars templating. Headless means BigCommerce provides data through APIs while you build a completely custom frontend in Next.js, React, or another framework. Choose Stencil for faster deployment and lower cost. Choose headless for total design freedom and advanced frontend performance.
BigCommerce wins on three fronts: native B2B capabilities without Shopify Plus pricing, zero transaction fees on any plan, and multi-storefront from a single backend. If you need wholesale portals, operate multiple brands, or process high order volumes where transaction fees add up, BigCommerce is the better fit. If simplicity and app ecosystem size matter more, Shopify wins.
BigCommerce has native B2B features built into the platform. Customer groups with tiered pricing, role-based buyer and approver access, wholesale-specific catalogs, requisition workflows, approval systems, and customer-specific promotions. The B2B Edition adds quote management, purchase orders, and company account hierarchies. No third-party apps required.
Yes. BigCommerce multi-storefront lets you create separate storefronts with different catalogs, pricing, and rules from a single backend. Different brands, different markets, different sales channels, all managed from one dashboard. Inventory is synchronized across all storefronts. Orders flow to the same fulfillment system. Reporting is unified.
Yes. We handle Magento, Shopify, WooCommerce, and custom platform migrations to BigCommerce. Products, customers, orders, and custom data are mapped and migrated. SEO is preserved through 301 redirects and URL mapping. Multiple dry runs in staging before the final cutover. Zero downtime. Migration timeline is typically 6–16 weeks depending on catalog size and integration complexity.
Zero. BigCommerce charges no transaction fees on any plan, regardless of which payment gateway you use. You still pay normal payment processing fees to your gateway (Stripe, PayPal, etc.), but BigCommerce takes no cut on top. For businesses processing high volumes annually, this translates to significant savings compared to platforms that charge percentage-based transaction fees.
Yes. Custom BigCommerce apps extend the platform with new functionality, single-click installs, custom dashboards, workflow automation, and complex integrations. Apps can be private (single store) or published to the BigCommerce App Marketplace. We handle OAuth, permissions, API integration, and production deployment.